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Let our experts calculate your ROIROI Calculator colony counter IRIS


Discover your savings potential

In today’s laboratory landscape, the speed, quality, and reproducibility of analyses are essential. The IRIS colony counter automatically uses artificial intelligence (AI) to visualize, count, and distinguish bacterial colonies on culture plates, recognizing interfering elements such as air bubbles or stains. This enables you to achieve fast, reliable, and reproducible results.

An investment in such technology goes far beyond the initial purchase cost: it’s about time, resources, reliability, and job satisfaction. Laboratory automation ensures that processes become consistent and reproducible, reduces variation caused by manual work, and allows your analysts to work more efficiently.

Why is visualizing ROI crucial?

  • Clear cost and benefit analysis – You want to know when your investment will pay off, how many labor hours you will save, and what this means for your personnel costs.
  • Measure efficiency improvements – By quantifying how much time, resources, and errors you can save through automation, you get a clear picture of your return on investment.
  • Strengthen reliability and quality – A dependable automatic counter like IRIS helps reduce human variation and ensures consistent results — not always directly measurable in euros, but vital for accreditation, quality, and customer satisfaction.
  • Think strategically about investment – By calculating ROI in advance, you can better assess how this technology fits into your laboratory’s strategy, capacity, and workflow.

The Calculation

Using the form below, you can request a free calculation of the Return on Investment (ROI) of an IRIS AI colony counter for your laboratory. By filling in the details, one of our experts will provide you with a personalized analysis of your potential time and cost savings.

What we need from you and why:

  • Name & company name – So we know which laboratory the calculation is for.
  • Email address – You’ll receive your personalized ROI analysis here.
  • Average hourly wage of analyst (€) – Needed to calculate labor costs and potential savings in euros.
  • Number of Petri dishes per day – Provides insight into your daily workload.
  • Time per Petri dish in seconds* – Provides insight into the current working pace.
  • Depreciation period (in years) – Used to calculate annualized investment costs.
  • Remarks (optional) – Space for specific information or context about your laboratory.

*We often receive remarks about the time needed per Petri dish. Tip: Instead of checking just a few dishes, record the counting and infeed hours over several days to calculate an average. Divide this by the total number of dishes processed manually, and use the result (XX seconds) to estimate the time for your specific situation. In practice, many labs overlook a few steps that are actually part of the full counting cycle (see list above).

Did you know that actually counting Petri dishes only takes about 25% of the time in a counting room? The remaining 75% offers a huge opportunity for efficiency gains.

How it works:

After receiving your information, one of our experts will manually perform the calculation based on your input. You will then receive by email an overview of your estimated annual time savings, cost reduction, and expected payback period for the investment.

Curious about a worked out calculation? View an example here.

For any questions, please do not hesitate to contact us!

Calculate ROI

Have your ROI calculated by one of our experts and calculate your cost and time savings. Fill in the details below.

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Colony counter 'IRIS'

An automatic colony counter that quickly and accurately counts colonies grown in petri dishes of different sizes, based on artificial intelligence.

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